Carry the
practice outward.
Programs / Stewards
FORMAT
Host program
INTAKE
Invitation & Application
SOURCE
From the Circle
_ ON STEWARDS
A practice held in trust
Trusted members empowered to host gatherings under the Toronto Breathwork name in their corner of the city, in their own way.
The program exists because Toronto is too big — and the practice is too place-shaped — for one person to be everywhere. A Steward in Roncesvalles hosts a Sunday morning Open Circle. A Steward in the east end runs a Breath & Sketch at Cherry Beach. A Steward in Etobicoke convenes SUP & Breath at Humber Bay. The form belongs to them; the spirit holds.
Stewards are not employees. They keep what they're paid for the gatherings they host (less a small platform contribution), they retain their own creative direction, and they're free to leave the program at any time. What they don't do is operate independently — every Steward is part of a small, supported network that meets quarterly and trains together.
Stewards are the people who let the practice travel. They host gatherings in their part of Toronto, bring people in through their own networks, and run the same blended formats as Jeyda — held to the same standards, recognizable as part of the same body of work.
What a Steward
actually does.
— 02 / Role
i.
Stewards run their own gatherings — one or more per month, in formats they're trained in and confident with. Most begin with Open Circle and Breath & Sketch, the simplest of the formats, before expanding into water-based or longer offerings.
Hosts gatherings.
ii.
Each gathering is created and managed on the Toronto Breathwork Luma calendar. RSVPs, communications, and contributions flow through the platform. Stewards have host access to the calendar and can publish their own events directly.
Operates on Luma.
iii.
Every gathering meets a small set of non-negotiable standards — outlined further down this page. Stewards are trained on them, agree to them, and re-confirm them annually. The standards are how the brand stays the brand.
Holds the standards.
iv.
The Stewards group meets four times a year — once a season — for a half-day of training, sharing, and integration. Hosted by Jeyda. Attendance is required to remain in the program.
Connects quarterly.
v.
Stewards keep their gathering contributions less a 10% platform contribution (which funds operations, the giving model, and the wider program). For a typical 12-person gathering at the suggested $20 contribution, this works out to roughly $215 to the Steward and $25 to the program.
Earns fairly.
vi.
When a Steward hosts a gathering, they're representing the practice — on Instagram, in conversations, in photographs. The brand asks for thoughtfulness, not perfection. There's no script; just an alignment of values, kept honest.
Represents thoughtfully.
Sample formats.
01
— Membership
Join the Circle.
The Stewards program is open only to current Circle members. This isn't a gatekeeping move — it's that the membership relationship is where the practice deepens.
02
— PRACTICE
Attend gatherings.
The Stewards program is open only to current Circle members. This isn't a gatekeeping move — it's that the membership relationship is where the practice deepens.
— 02 / Blends
01
— Membership
Join the Circle.
The Stewards program is open only to current Circle members. This isn't a gatekeeping move — it's that the membership relationship is where the practice deepens.
01
— Membership
Join the Circle.
The Stewards program is open only to current Circle members. This isn't a gatekeeping move — it's that the membership relationship is where the practice deepens.
Six things every Steward gathering holds.
— The standards
Safety first, always. No breath practice without a clear contraindications check. No one is pushed past their edge. The Steward holds the room with care, not performance.
— i.
Outdoor when possible. Gatherings are designed for outdoor or partner venues — never the Steward's private home, never spaces without proper consent and capacity for the practice.
— ii.
Pay-what-you-can, honoured. No one is turned away for inability to pay. The contribution model is honoured exactly as it appears on the Gatherings page. No surprise upsells, no exclusivity gates.
— iii.
The brand is the brand. Stewards represent Toronto Breathwork — its visual identity, its values, its standards. They don't co-brand their gatherings with other practices without prior conversation with Jeyda.
— iv.
The giving model is kept. The portion of revenue committed to the giving model is honoured on every gathering, no exceptions. This is what makes the model real, not aspirational.
—v.
The breath is the practice. Whatever else is woven in — art, water, hike, meal — the breath is what makes it a Toronto Breathwork gathering. Stewards trained to lead breath practice; the rest is supporting context.
—vi.
A practice that's too place-shaped for one person.
— Why the program exists
Toronto Breathwork is a practice rooted in specific places — ravines, lakefronts, islands, neighbourhood pockets where the city is honest with itself. To grow without flattening that, the work has to be distributed.
Stewards are how the practice stays specific while becoming larger. A Steward who has lived in Parkdale for twenty years knows things about the Parkdale lakefront that Jeyda doesn't. A Steward who paddles the eastern beaches knows where the wind drops at six in the morning. Their gatherings are better, in those places, than any centralized hosting could be.
The program protects the practice from becoming a personality cult. It also protects Jeyda from being the bottleneck of everything Toronto Breathwork ever becomes.
The first wave of Stewards is small and slow on purpose.
— Current status
As of 2026, the Stewards program is in its founding phase. Initial Stewards are being invited directly by Jeyda from within the Founding Circle of members. A wider application path will open once the first cohort is established and the training program has been refined.
If you're interested in the program from the outside, the right move is to join the Circle, attend gatherings, and let us know. There's no rush. The program is being built deliberately, not quickly.
Begin with the Circle.
— Express interest
The path to Stewardship begins with membership. Apply to the Circle, attend gatherings, and write a short note when you're ready. Read personally, replied to personally.